What Is The Difference Between Leader and Manager?
“What is the difference between leader and manager?” is an old but important discussion. Also, can one be both a manager and a leader at the same time?
Management Insights
Product strategy in marketing mix
Product is one of the key factors in the marketing mix. In fact, we can also say that the product strategy in marketing mix has a significant impact on the profitability of the firm. We can also say that it can make or break a firm. Therefore, it is paramount to develop a product strategy …
Critical Path Method Example
Critical Path Analysis is also known as the Critical Path Method (CPM). We shall also look at a Critical Path Method example to highlight this tool.
McClelland’s Theory of Motivation
David McClelland proposed three major needs that affect human behavior. This article describes how each of these needs shape behavior.
Motivation Theory by Maslow
The motivation theory by Maslow is a need theory of motivation. Here we have discussed the five basic needs as described by Abraham Maslow.
Risk Analysis Benefits for The Firm
Risk analysis is take effort but there are many risk analysis benefits for the firm. It can go a long way in keeping the company safe and growing.
Porter’s Generic Competitive Strategies
Porter’s Generic Competitive Strategies is a popular strategy tool. However, what are these generic strategies and how to use these generic strategies?
Motivation Theory by Herzberg
The motivation theory by Herzberg is relevant for leaders and managers. The hygiene and motivator factors are discussed in detail in this article.
PESTLE Analysis Example
PESTLE analysis is a strategic management technique that can be used to evaluate and assess the risks outside the firm. Let us see a PESTLE analysis example to learn how to do this analysis. PESTLE Meaning The word PESTLE is an acronym consisting of the different aspects of this analysis. PESTLE analysis is a strategic …
van Westendorp pricing model
Pricing is puzzling! How do you price the product right? Van Westendorf’s pricing model can help you with this question. Here’s how:
How to Build Trust in Teams?
Trust in teams is very essential for good performance and output. Try out these 10 methods to build trust as they actually work.
Ansoff Matrix: explained with examples
What is Ansoff matrix and why is it a powerful tool in management? Learn how to use this tool effectively through illustrated examples.