Stakeholder Mapping Techniques

Stakeholder Mapping Techniques

Project management is a complex affair. One of the critical parts of project management is the stakeholder mapping. We shall see, what exactly is stakeholder mapping techniques. We shall also see how we can use it to improve project management. Stakeholder mapping can go a long way in helping us manage projects. It helps us increase efficiency and keeping …

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Microsoft Corporate Social Responsibility

Microsoft Corporate Social Responsibility Analysis

What exactly is corporate social responsibility? Why Microsoft has been ranking consistently at the top for CSR? We shall take a look at these questions to understand how Microsoft Corporate social responsibility is a great case in CSR.

Strategic Positioning Analysis

Strategic Positioning Analysis

A strategic plan is like a road map for your organization. We can develop this through strategic positioning analysis. When we try to define our strategic position, we are essentially trying to analyze the business context and developing a strategy. We are taking an account of the environment in which the business functions. We also consider our internal skills and capabilities. Thereafter, we plan out the direction for the business.

competitive position analysis

Competitive Position Analysis

What exactly is competitive position analysis and how does it help a firm? We will look into the different aspects of this tool and answer these questions.

The Design School of Strategy

The domain of strategy has competing schools of thought. Each school of thought has its own advantages and disadvantages. Design School of strategy is one of the broader categorizations of this domain. On the other hand, another school in strategy is the learning school. In this article, we shall look at the design school and its characteristics.  What is the design school of strategy?  The design school of the strategy was initiated by …

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Elastic Digital Workplace

Elastic Digital Workplace: explained

We are on the crossroads of technological change. As the world moves towards industry 4.0,  we see a sea of change in the workplace. Some of which have nothing to do with technological changes. Let us understand what we mean by the Elastic Digital Workplace. Additionally, let us also look at how it is going …

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Product strategy in marketing mix

Product strategy in marketing mix

Product is one of the key factors in the marketing mix. In fact, we can also say that the product strategy in marketing mix has a significant impact on the profitability of the firm. We can also say that it can make or break a firm. Therefore, it is paramount to develop a product strategy …

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